Professor at the School of Design of the Universidad Anáhuac (Querétaro).
Documentist, graphic designer.

General Director of Imprimátvr, a document approval agency.

Between 1994 and 2009 he was Manager of Analysis and Research at Grupo Caliente, a gaming entertainment company.

He has worked as a draftsman, graphic designer, cartoonist and illustrator; coordinator, conductor, stage designer, quality control manager, advertising manager and graphic design manager in Mexican television companies (Channel 11, Channel 13, Mexican Television); and as Marketing Director at BBG Communications, Inc. (California).

Jorge was the Director of Sentido Creativo, S.A. de C. V., a graphic design, architecture and communications company, from 1986 to 1993.

He has taught conferences and courses at various universities, congresses and specialized institutes in Mexico, Argentina, Brazil, Canada, Chile, El Salvador, the United States, Spain, Peru and Uruguay: Universidad del Nuevo Mundo, Universidad Intercontinental, Universidad Iberoamericana, Univer, Universidad del Tepeyac, Universidad de Las Américas, Universidad Autónoma de Aguascalientes, Universidad de Buenos Aires, Escola Superior de Desenho Industrial, Editorial Industry Workers, Universidad Nacional de Cuyo, Pontificia Universidad Católica de Chile, International Congress of the Emily Carr Institute of Art School of Graphic Design, Diploma in Editorial Design, Center for Gestalt Studies, TypeCon, Latin American Congress of Typography, Entrealas International Seminar on Graphic Design, Center for Advanced Design Studies, American Translators Association, Cálamo & Cran, Ateneo de Madrid, Universidad de Cádiz, International Book Fair, North Corner International Congress, Universidad Autónoma de Guadalajara, Mexican Organization of Translators, Natural Types, Typography, School of Talent in Letters, Cultural Center of Spain in El Salvador, Instituto Tecnológico y de Estudios Superiores de Monterrey, National Chamber of the Mexican Publishing Industry, Association Typographique International, Universidad Anáhuac, Universidad Casa Blanca, Universidad de Guadalajara, Universidad Autónoma de San Luis Potosí, Universidad Autónoma de Guanajuato, Universidad Nacional del Litoral, Instituto Superior de Comunicación Visual, Asociación de Traductores e Intérpretes de Monterrey, Victoria University, Editing Professionals, Universidad Autónoma de Coahuila, Universidad de Piura. Topics included: editorial design, typography, spelling, writing, typometry, graphic and editorial design program management, creativity, readability, television, translation, animation, graphic design on television, and television advertising.

He has also been a guest speaker for commercial institutions, as well as radio and television programs.

Publications related to graphic design include: “Editorial design manual,” Mexico: Editorial Santillana, 2000 (two editions); Articles in various journals: tipoGráfica (Buenos Aires), Hoja por hoja (Mexico), Tiypo (Mexico), a! Diseño (Mexico), Apuntes (New York), Interrobang (San Francisco), Donde dice … (Madrid), Español Actual (Madrid), Bulletin of the Institute of Bibliographic Research of the UNAM (Mexico); Essays on typographic design in Mexico (collective work), Libraria: Mexico, 2003; “Editorial design manual” (fourth edition corrected and augmented), Gijón: Trea, 2014; “Tipo elige tipo” (collective work), “Tipo y editorial”: Madrid, 2010; “Introduction to the study of typography” (Trea: Gijón, 2011; Guadalajara: Editorial Universitaria, 2011); Lectures: The design of a typographic family (Mexico: Artes de México, 2011); Design, communication and neurosciences (Trea: Gijón, 2013); “Palabras Mayores, el libro: 199 recetas infalibles para expresarse bien” (collective work, Vox: Barcelona, 2015); “Dictionary of typographic characters” (Trea: Gijón, 2017).
Pioneer of professional graphic design using the computer (since 1982). He is a member of the Association Typographique Internationale (ATypI). He has been a founding member of the Image Committee of Tijuana, member of the Board of Trustees of the Symphony Orchestra of Tijuana, of the technical subcommittee of experts of the Committee for the Management of Standards by Competition.
He has received distinctions from the International Cartoon Festival (Montreal), the Mexican Institute of Television, during the Organizational Communication Meeting of AMCO (Mexican Association of Organizational Communication), and during the Dimensional Illustration Awards Exhibition (New York). He has twice received the Quorum Award (1991 and 1993).

His works have been showcased in prestigious publications in Argentina, the United States, Bulgaria, Yugoslavia, Canada, Spain, Chile and in many Mexican national newspapers.